Details of “COBI Fahrstil-Artikel“

CHALLENGE

Create a portrait with at least 10.000 characters length about Andreas Gahlert, the founder of COBI, for the prestigious, premium magazine „Fahrstil“ and its theme „elite“.

IDEA

Veni, Creavi, Vici – The story of Andreas’ triumphal procession from childhood until now, from funding to funding, from learning to improving, up to his current, 8th successful company in a row: COBI – World’s Smartest Connected Biking System.

RESULT

1 week, 2 revisions, 12 pages, 38 cappuccinos and 14,000 characters. And one mom proud her son finally did something honorable: writing an article.